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December 18, 2012

News & Features

More boomers switch from bikes to trikes

New York Times News Service

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Grady Howard and his wife, Barbara, are among the aging bikers who have abandoned their two-wheel motorcycles in favor of a three-wheel trike. (Don Petersen / The New York Times)


In his nearly 50 years as an avid motorcyclist, Grady Howard has roared down the tobacco roads of North Carolina and through the mountains of old Kentucky, all with his wife, Barbara, tucked behind him. But with a balky left leg and myriad other maladies, he knew the only way to stay wild was to add a wheel.

"I told my wife it was either trike it or park it," says Howard, 74. "And she said, 'Trike it.'"
Howard is one of a legion of aging bikers — suffering from aching joints and slowing reflexes — who have abandoned their traditional two-wheel motorcycles in favor of three-wheelers, the super-steady and seemingly safer machines commonly known as trikes. Equal parts "Easy Rider" and easy chair, trikes have grown in popularity in recent years, expanding from a do-it-yourself niche to a potentially lucrative market for major manufacturers.

Boomer market

Industry experts say the sale of tens of thousands of trikes, whose sticker prices can rival an upscale sedan's — a new three-wheeled Harley starts at $30,999 — has helped buoy a slumping industry and kept a generation of born-to-run riders on the roads.

"The baby boomers are getting older, man," says Steve Stirewalt, a lifelong rider and motorcycle dealer. "People riding all their lives don't want to stop just because of bad knees, or bad eyes, or diabetes or something. They want to keep rocking."

Monte Hochhalter, a 68-year-old truck driver from Longmont, Colo., decided to switch to three wheels after some pressure at home.

"My equilibrium isn't so good anymore," Hochhalter says. "My wife wouldn't ride with me."
Hochhalter rides a converted 2006 Harley, which cost him $18,000. But the company's 2013 trike can go for almost twice that, complete with cruise control, a good set of high beams and an ample trunk.

A collection of independent companies has long offered kits to convert two-wheel bikes made by major manufacturers. But in 2008, Harley-Davidson — the industry leader in large touring bikes — announced that it would enter the market with the Tri Glide, working with a smaller company called Lehman Trikes. (In 2010, Harley moved production in-house.)

Appealing to women

The Tri Glide is now a consistent top-10 seller in several demographic groups, says Scott Habegger, the company's director of product planning, including the company's core customers: white men older than 35.

But the three-wheelers are tapping into another market: women, including those who may not have been comfortable handling a touring bike, which can weigh nearly 1,000 pounds, or were tired of being relegated to the role of passenger.

"I don't like riding behind him when I drive just as well," says Melinda Metheney, 52, gesturing to her husband, Paul.

She bought her new three-wheeler — a Canadian-built Can-Am Spyder, with two wheels in the front and one in the rear — in February.

"I've never not beat a car or a motorcycle at a light," she says.

Chaz Rice, a spokesman for Bombardier Recreational Products, which makes the Can-Am brands, says it posted a 45 percent increase in North American sales in 2011.
Having three wheels can bring certain social challenges. Advertisements for the Spyder, for example, feature the same kind of handsome graying men common to Viagra ads, and show a grizzled rider of a traditional two-wheeler nodding in approval of the three-wheeler.
The reality at rallies, however, can be a little different.

"I get ribbed once in a while, people saying I'm an old man," says David Jenkins, 56, of Dobson, N.C., who bought his first trike — a sleek silver Suzuki — two months ago. "I always tell them, when they grow up they should get a real motorcycle, a three-wheeler."

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