January 27, 2013

Auto Briefs

No slowing down for Honda sales; Lincoln aims for Chinese market


The 2013 Civic, shown at the 2012 L.A. Auto Show, has helped Honda. (Honda)

Honda confident of sales momentum
Last year was Honda's comeback year. After an earthquake and flooding slowed its Asian factories and caused car shortages in 2011, the maker of the Honda and Acura brands resupplied its dealers and posted a 24 percent U.S. sales gain. Honda also updated its two top-selling vehicles, rolling out an all-new midsize Accord and a rushed revamp of the compact Civic. John Mendel, the company's executive vice president in the U.S., says he's confident that Honda will protect its sales gains.
The Associated Press



Lincoln aims for Chinese market
Lincoln vehicles should be popular in China, and all Lincoln products have been developed with that potential market in mind, says Jim Farley, head of the Lincoln brand. Chinese consumers love American culture, but as a new challenger brand in China, Lincoln and its dealers must work to educate them about the brand's rich heritage, Farley says. He spoke after unveiling the Lincoln MKC compact crossover (shown) at the North American International Auto Show this month. The MKC goes on sale in the U.S. next year, and in China by mid-2014.
The Associated Press


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